Firefox has a noble goal of changing the world, one web surfer at a time. Makers of the popular open source web browser, responsible for giving the dominant Internet Explorer a swift kick in the butt, are at it again with a new viral marketing effort. The video below features a plethora of Internet stars singing a song to Fight The Boredom. They’re mocking those over-dramatic public service infomercials asking for money to stop world hunger, adopt a child, or save the birds. The video is fairly amusing and there was a website to go along with it at FightAgainstBoredom.org which now redirects to the Firefox download page.
The facts that scroll against the bottom are as follows:
Compared to Internet Explorer users, Firefox users are
- 21% less likely to be a sales representative or agent at their current place of business.
- 45% more likely to have gone on vacation in San Francisco within the last 2 years.
- 33% less likely to live with others suffering from high cholesterol.
- 6% less likely to have eaten any meal at Chick-fil-A within the last 7 days.
- 24% less likely to live with others suffering from heart disease.
- 66% more likely to have viewed or listened to audio or video about politics or public affairs news within the last 30 day.
- 89% more likely to have purchased database software for work in the last year.
- 38% less likely to live with others suffering from breast cancer.