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	<title>Comments on: Banner Ads Get A Little Smarter</title>
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	<description>The Blog of Russell Heimlich</description>
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		<title>By: Greg</title>
		<link>http://www.russellheimlich.com/blog/banner-ads-get-a-little-smarter/comment-page-1/#comment-105</link>
		<dc:creator>Greg</dc:creator>
		<pubDate>Tue, 17 Jul 2007 15:20:34 +0000</pubDate>
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		<description>http://uktech.blognation.com/2007/07/16/tailgate-brings-transactions-within-the-banner/
and
http://blogs.pcworld.com/staffblog/archives/004902.html

Both mention the security risks.. Especially a cloned banner that appears to be a legitimate one. I&#039;m not much of an impulse buyer, so I&#039;ll probably stay away, anyways. Sorry for the double post.

Maybe this is just another lesson in researching your product, then researching for the best price, and not to trust a single ad/price/transaction. ;D</description>
		<content:encoded><![CDATA[<p><a href="http://uktech.blognation.com/2007/07/16/tailgate-brings-transactions-within-the-banner/" rel="nofollow">http://uktech.blognation.com/2.....he-banner/</a><br />
and<br />
<a href="http://blogs.pcworld.com/staffblog/archives/004902.html" rel="nofollow">http://blogs.pcworld.com/staff.....04902.html</a></p>
<p>Both mention the security risks.. Especially a cloned banner that appears to be a legitimate one. I&#8217;m not much of an impulse buyer, so I&#8217;ll probably stay away, anyways. Sorry for the double post.</p>
<p>Maybe this is just another lesson in researching your product, then researching for the best price, and not to trust a single ad/price/transaction. ;D</p>
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		<title>By: Greg</title>
		<link>http://www.russellheimlich.com/blog/banner-ads-get-a-little-smarter/comment-page-1/#comment-104</link>
		<dc:creator>Greg</dc:creator>
		<pubDate>Tue, 17 Jul 2007 15:13:11 +0000</pubDate>
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		<description>Hey this is nice, but unlike leaving an unsecured website and entering a secure site, is there any notice to the customer that they have a secure transaction? I mean I know you state the concerns - but there has to be a way to show securities without making ever page that it is on, a secure site page.

The idea is nice. Direct advertisement. I can see this having great effects with reviews and such, where the people are searching for product reviews before they buy. Now instead of doing 2 searches, they can search the review, then buy off the non-retail site via the banner ad. If implemented correctly I could see this being popular with impulse buyers.</description>
		<content:encoded><![CDATA[<p>Hey this is nice, but unlike leaving an unsecured website and entering a secure site, is there any notice to the customer that they have a secure transaction? I mean I know you state the concerns &#8211; but there has to be a way to show securities without making ever page that it is on, a secure site page.</p>
<p>The idea is nice. Direct advertisement. I can see this having great effects with reviews and such, where the people are searching for product reviews before they buy. Now instead of doing 2 searches, they can search the review, then buy off the non-retail site via the banner ad. If implemented correctly I could see this being popular with impulse buyers.</p>
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